Knowledge Source On-Line
Horizon BlueCross BlueShield of New Jersey
Keywords: share, customer, research, intelligence, forecast, profiles, market, industry


Full Report Price: $250.00
Delivery: Immediate Online Access
Publication Date: 25-FEB-09
Pages: 98
Format: PDF document  PDF Electronic Document
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Report Description

Horizon BlueCross BlueShield of New Jersey (Horizon BCBSNJ) is the state's largest health insurer, providing coverage to over 3.6 million people. Horizon BCBSNJ has annual revenues of over $7.5 billion and employs 5,200 people. Horizon BCBSNJ began implementing a managed care strategy in 1993. Horizon BCBSNJ filed an application in 2008 for conversion from a not-for-profit health service corporation to a for-profit company with the State of New Jersey. Horizon BCBSNJ's goal is to serve 4 million people by the end of 2011.





 

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